Similarwebβs starter package costs $1500/year or $199/mo, does not allow filtering by specific country, shows 3 months of historical data, and only one user access. Moreover, there is no WordPress integration.
For the above reasons and many more, letβs find the best Similarweb alternatives and competitors for WordPress users.
If you are in a hurry, check out the Rank Math WordPress plugin for site analytics right inside your WordPress dashboard.
Table of Contents
Comparison Table of Top Alternatives to Similarweb
Tool | WordPress Integration | Free Plan | Starting Price |
Rank Math | β | Lifetime | $6.99/month |
SEMrush | β | 7-days | $139.95/month |
Serpstat | β | β | $50/month |
Ahrefs | β | Limited | $29/month |
Ubersuggest | β | 3 Daily searches | $12/month |
SpyFu | β | β | $33/month |

List of Best Similarweb Alternatives and Competitors of 2025
π 1. Rank Math β Best SEO Plugin For WordPress For Free

π° Pricing:
- Free Plan: $0/month
- Pro: $6.99/month
- Business: $20.99/month
- Agency: $40.99/month
β Key Features:
- Google Analytics 4 and Google Search Console integration.
- SEO performance tracking with score per page/post.
- Rank tracking and unlimited keyword optimization.
- Schema markup, redirection, and sitemap tools.
- Content AI for better keyword targeting.
β Pros:
- 24/7 dedicated support with the paid plans.
- Fully integrated with WordPress.
- 30-day money-back guarantee.
- Includes AI suggestions for SEO content.
β Cons:
- Integrates only with WordPress.
- No backlink data.
2. SEMrush – Best for detailed SEO insights

π° Pricing:
- Pro: $139.95/month
- Guru: $249.95/month
- Business: $499.95/month
Read: Detailed Similarweb vs Semrush comparison
β Key Features:
- Traffic analytics and competitor tracking.
- Keyword research, backlink audits, and domain overview.
- SERP feature tracking and PPC insights.
- Market explorer and audience insights.
- On-page SEO monitoring with alerts.
β Pros:
- Excellent for full-stack SEO & marketing.
- Accurate keyword data and competitor analysis.
- 7-day free trial.
β Cons:
- Very expensive for beginners.
3. Serpstat β Best for Budget SEO + Traffic Analytics

π° Pricing:
- Individual: $50/month
- Team: $100/month
- Agency: $410/month
β Key Features:
- Domain analysis and traffic trends.
- Keyword research and clustering.
- Backlink analysis and site audit.
- Multi-user team collaboration tools.
- Domain batch analysis, including projects and credits.
β Pros:
- AI content generation for articles & meta tags.
- White-label reports.
- Round-the-clock phone support.
- Free trial at $1 for verification charges.
β Cons:
- Traffic data is not similar to Similarweb.
4. Ahrefs β Best for Backlink and Traffic Analysis

π° Pricing:
- Starter: $29/month
- Lite: $108/month (billed annually)
- Standard: $208/month (billed annually)
- Advanced: $3974/month (billed annually)
- Enterprise: $1499/month
β Key Features:
- Website traffic estimations.
- Keyword explorer and site explorer.
- Backlink database with historic trends.
- Content gap and competitor analysis.
β Pros:
- Best alternative to Semrush at a lower cost.
- No long-term contracts or setup fees.
- Cancel or upgrade your plan anytime using varied payment methods.
β Cons:
- Limited access to the site explorer and audit with the free plan.
5. Ubersuggest by Neil Patel β Best for Beginners

π° Pricing:
- Individual: $12/month or $120 lifetime
- Business: $20/month or $200 lifetime
- Enterprise: $40/month or $400 lifetime
β Key Features:
- Domain traffic overview.
- SEO audits and keyword research.
- Competitor analysis and content ideas.
- Chrome extension available.
β Pros:
- Beginner-friendly dashboard.
- 3-free daily searches.
- SEO training and support are included in all the plans.
β Cons:
- The data isnβt very accurate.
6. SpyFu β Best for Competitor PPC and Google Ads

π° Pricing:
- Basic: $33/month (billed annually)
- Professional: $58/month (billed annually)
β Key Features:
- Historical domain traffic data.
- PPC competitor analysis.
- Keyword and backlink research.
- SEO vs. Paid keyword comparison.
β Pros:
- Smart recommendations to drive traffic to your Google Ads.
- Influencer targeting on social media for specific keywords.
- Spy on competitors’ backlinks based on keywords.
β Cons:
- To get discounts, you have to sign up for RivalFlowAI.
β Conclusion: Whatβs the Best Alternative to Similarweb?
For WordPress site owners, Rank Math offers the most relevant data with real Google Analytics and Search Console insights. Moreover, its free Content AI credits let users curate SEO-optimized content and increase search visibility on Google.
Thus, making it the best Similarweb alternative in terms of price, performance, and WordPress integration.
βFAQs | Top Alternatives To Similarweb
What is the best free alternative to Similarweb?
Rank Math and Ubersuggest are the best free tools. Rank Math is best for WordPress users who want SEO + traffic data from Google inside the WordPress dashboard.
Which tool gives the most accurate traffic data?
SEMrush and Ahrefs provide highly accurate insights. UberSuggest data isnβt very precise, but it is cost-effective. Rank Math uses actual Google data instead of traffic estimates.
Can I use Rank Math without WordPress?
No, Rank Math is a WordPress plugin. Non-WordPress users can use SEMrush, Ahrefs, SpyFu, UberSuggest, or Serpstat.
Is Similarweb free?
The free use of Similarweb has limited functionalities. However, it displays web analytics for your site with traffic estimates per month.
Which is the best SEO tool for agencies?
SEMrush and Ahrefs are the two most powerful SEO tools with keyword research, competitor analysis, backlink analysis, site audit, and Content AI features.
Which is the best Semrush alternative?
Ahrefs is the top competitor to Semrush with accurate data analytics and traffic estimates. Other alternatives to Semrush include UberSuggest, Serpstat, Similarweb, SpyFu, etc.